Month: February 24, 2025

The jewelry industry is not just about the aesthetics and functionality of products—it’s also about brands telling their unique stories. At this point, branding and brand-specific jewelry production have become essential strategies for jewelry brands looking to stand out and build customer loyalty. Branding: The Beginning of the Story Branding is the foundation that allows […]

The production of gold chains has historically been carried out using both handcrafting and mechanized production techniques. These two methods each have their own advantages and limitations, but when combined, they often yield excellent results. Comparing these two methods in gold chain manufacturing helps us understand their unique contributions. Handcrafted Custom Designs vs. Machine Production […]

The jewelry industry requires not only aesthetic value but also high-quality and durability standards. At Midas, we continuously improve our processes and invest in innovative technologies to ensure the highest levels of these two essential elements in the production of gold chains. In this article, we will explore Midas’s production process, quality control methods, and […]

Gold is one of the world’s most valuable metals, serving as a cornerstone of economic stability and investment portfolios. However, not all gold is sourced ethically. Some gold originates from unregulated mines where child labor, human rights abuses, and environmental destruction are rampant. Today, both consumers and jewelers are increasingly concerned not just about the […]